Customer Management

Customer acquisition, retention and experience management continue to be at the heart of providers’ strategic priorities. Data analytics plays a central role in addressing customer management shortfalls and enabling efficient improvement initiatives:

  1. Accelerating and ensuring accuracy between order management and provisioning to reduce the time-to-service and, correspondingly, the time-to-revenue
  2. Detecting and eliminating order-to-cash errors that impact provisioning and billing, and cause downstream dispute and resolution costs
  3. Optimizing installation and field service operations, particularly as the outside plant and premise equipment becomes more complex, and correlating inventory and technician skills becomes vital to eliminate multiple truck rolls and lengthy on-site efforts.

Recognizing that the factors affecting customer management extend across the entire order-to-cash process, the Lavastorm Analytic Platform can delivers holistic, robust analytics that allow providers to fully see, analyze and optimize their customer management, affecting changes in the different business functions that contribute to total customer experience.